01 The meaning behind the watch
Not merch. Proof.
Some gifts mark a moment. This one marks a brotherhood.
The Alpha Tau Omega Watch is officially licensed and powered by a 5-jewel Swiss quartz movement, built to the standard of the letters it carries. AAA hardened mineral crystal, precision quartz movement, and the ATO crest rendered with the detail this chapter deserves. Available in Blue and Black.
Worn at initiation. Still on your wrist at your 20-year reunion. That's what it means to wear your letters in steel and crystal.
Officially licensed. 5-jewel Swiss quartz movement. $749.
02 Signature technology
Press the button. Watch it change.
In daylight, the official crest commands the dial. Under the patented UV-LED illumination, colors fluoresce and phosphors glow. Once the light deactivates, an afterglow remains.
- Patented UV-LED illumination
- 11,000+ activations
- 4-second intervals
- 18-layer UV crystal coating
03 Product details
Built to be passed down.
- Movement
- Swiss quartz, 5-jewel
- Battery life
- Up to 5 years
- Crystal
- AAA mineral, 18-layer UV coating
- Illumination
- Patented UV-LED, 11,000+ activations
- Caseback
- Engraved, engravable
- Licensing
- Officially licensed
04 What the watch carries
You don't just wear it. You are recognized by it.
Initiation night. Graduation morning. The first handshake with the brothers who helped shape the years that followed. A watch that was there carries that memory forever.
- 01Initiation and brotherhood
- 02Graduation and commencement
- 03Founders Day
- 04Chapter officer installation
- 05Brother-to-brother gifting
- 06Passed down, when the time comes
05 Shipping and support
Here after the handshake.
06 The Chapter Collection
Explore the other chapters.
The Azure · Alpha Tau Omega Watch
$749.00
